Monday Meeting Minutes 2/13

1. Date: 2/13/17

2. 5:50 PM

3. Kalkin

4. Anna, Anders, Hunter, & Trey

5. Roles:
-Notekeeper/Publisher: Anders
-Timekeeper: Hunter
-Facilitator: Trey
-Agenda Creator: Anna

6. Completed CAT tasks:
a) -created a list of deliverables
-excellence criteria check list for first deliverable

b) Immediate and long term CAT tasks:
-promotional video
-hanging pieces of art
-website upkeep
-logo design
-event planning for auction
-branding/marketing EconEcos
-encourage social media posts
We will all have parts in executing these tasks

c) Most challenging element: creating a streamlined mission statement and goal for the project

d) Most rewarding element: we are starting to gain momentum on the project and figure out specific steps

e) Our CAT is communicating with each other well. We have been on the same page about the project, client, and deliverables and contribute well to each other's ideas.

f) We need to prioritize our unique deliverables and put the plan in place

Excellence Criteria for Project Deliverable #1

Communications Asset Map

·      No spelling or grammar mistakes

·      Clear and Concise

·      Features an Econ Ecol Logo

·      Identifies potential pitfalls

·      Builds framework for future communication channels

·      Aligns with Ezra’s view for the movement

Interview Contacts

Rob Williams
rob.williams@madriver.com
(802) 279-3364

Taylor Kingston
taylor.w.kingston@gmail.com
(802) 922-1261

Monday Meeting Minutes 2/6

1. February 6th

2. 7:45-8

3. Kalkin 003

4. Anna, Hunter

5. Ha. There are only 2 of us today.
Anna: facilitator, time keeper
Hunter: Note keeper, agenda creator

6. A. Tasks accomplished: initial interview with Ezra, general creation of next steps.
B. Immediate tasks: Schedule a full group meeting with Ezra to establish a singular mission statement and what we actually are.  Each of us will write a potential mission statement and bring it to our interview with Ezra, because we all have slightly different understandings of the project, and Ezra can pick the one he's most in tune with.
C. Most challenging: communication and establishing a plan.
D. Most rewarding: as we move forward with the project each of us gets to choose what we want to focus on, based on our interests
E. Doing well: Group cohesion is working really well. We generally feel on the same page.
F. Needing to work on: group organization and communication regarding responsibilities.

Upcoming Deliverables

1. Developing a communications plan and promotional materials for the movement and events for the purpose of driving and IndieGoGo campaign towards the 2VR independence documentary.

2. Final project: the semester will culminate in an auction that will raise funds for the movement that we will help plan and publicize

People to Interview
Rob Williams: rob.williams@madriver.com, 802-279-3364

Research from Gund Institute

Interview notes

Message: generating a feeling of luck and equality of opportunity
Target Audience: Vermonters; starting in metropolitan areas
Long-term goal: economic/development consulting company. To have an impact policy and social wise. Drive policy change
End goal: Auction in the barn, website upkeep, promotional materials

Art and description in meaningful locations

Pay people for participation through auction proceeds

Goal at auction= ~50 pieces of art

Photo shares tracked with a hashtag

Ezra's interested in "what people think"

The auction is taking place in late April in his barn

A hope is to create a buzz around "Economic ecosystems" as one entity

What we can do to help:
-Social media
-Branding/logo
-Graphic design
-Website upkeep

Common pool: 20%
EconEcos: 20%
Ezra: 20%
Original art placement locations: 20%

Initial Interview Questions

1. How did you get involved with/ what was the inspiration to start this project?
- been involved with creating art since high school, wants to use art in a sustainable and productive space

2. In one or two sentences, what is the movement's main message?
- has a working ideology towards generating equal opportunities, making "economic ecosystems" a common and cohesive idea

3. What is the movement's target audience?
- loosely Vermont based

4. What is the ultimate goal of the movement? Where do you see this going in the next five years?
- make social impact and drive social and policy change towards sustainability

5. What are the specifics of the community art project?
- create and hang art in community spaces with informational placards that drive the viewer towards his website to answer a questionnaire and collect data

6. What are the specifics of the underground auction?
- TBD

7. What are your goals for this group for the duration of the semester?
- interest based for us
- help throw the auction
- create and run social media avenues
- push the idea of "economic ecosystems"

8. What is our first step?
- making a road map and lay the ground work for a concrete plan over the course of the semester
- Start hanging mobiles to engage people in the real world and begin to generate publicity for the movement/ funding campaign